More than 200,000 people are expected to attend the Thailand Tourism Festival 2011 (TTF 2011), the annual travel and tourism showcase event targetting Thai and expatriate residents, to be held during 8-12 June 2011 at the Challenger Hall 1-3, Impact Muang Thong Thani Exhibition Center between 10.00-21.00 hrs.
This event is being specifically held in conjunction with the Thailand Travel Mart Plus 2011, so that it may be visited by international trade visitors and help to further boost the publicity and promotional value for the variety and uniqueness of Thai tourism products and services from all regions.
The five-day event is expected to generate an estimated 150 million baht, both directly and indirectly. One of its primary objectives is to promote domestic tourism and meet the Tourism Authority of Thailand’s 2011 target of 91 million domestic trips and estimated revenue of 432 billion baht.
Tourism Authority of Thailand Governor Suraphon Svetasreni said, “The growing popularity of this annual event is very encouraging for us. This year, it has assumed more importance due to “the Auspicious occasion of 7th cycle 84th birthday of His Majesty the King”.
This year, TTF is designed to focus on promoting sustainable tourism activities under a new campaign slogan, “Travel with a New Heart for a Sustainable Thailand”. The numerous promotional activities are divided into three categories:
1) Exhibition “The auspicious occasion of 7th cycle 84th birthday of His Majesty the King”: Participants will have a chance to send greetings and blessings to His Majesty the King through information technology.
2) Creating Awareness and Disseminating Tourism Knowledge, and
3) “Travel Linkages Promotion”: Dozens of exhibitors from the public and private sectors including tour operators, travel agents, diving schools and equipment suppliers, spas, accommodation, airlines, golf courses, car rental companies, souvenirs, local handicrafts, local foods and entertainment suppliers are participating in this promotion.
For further information , please check www.thailandtravelmartplus.com
or Tel: +66 (0) 2250 5500 ext 1336, 1337.